What we measured
We loaded elle.com in a real browser, accepted the cookie banner, and scored what came back. Every number below is on a 0–10 scale where 10 is best.
- Ad restraint
- 4
- Design
- 9
- Reach
- 8
- Editorial
- 6
- Signal-to-noise
- 5
- Access
- 8
- Cadence
- 9
- Independence
- 2
Ad entities counted on the homepage after accepting the cookie banner
Clutter, hierarchy, typography and whitespace, scored from our screenshot
Tranco rank for the registrable domain, capped where the feed is a section
Curated judgement of the writing, not a measurement
How much of the feed is the thing you subscribed for
How much is readable without a paywall or a login
Whether it publishes often enough to be worth a slot
Ownership, and how much it constrains what gets covered
What it looks like
Our screenshot of elle.com, taken with the cookie banner cleared.
Latest from Elle
Straight from the feed. This is what the ticker would be showing you right now.
- 7 Ways to Wear Linen This Summer
- Cloud Purple Is the Unexpected Nail Color Trending for Summer
- What Having a Taurus Moon Says About Your Personality
- 26 Amazon Fall Fashion Finds Worth Your Money, According to Editors
- We’d Trade Our Luxury Shampoos for These Drugstore Formulas Any Day
- What Audrey Hepburn Actually Ate in a Day, According to Her Son
- 40 Designer Deals Fashion Insiders Are Shopping at Nordstrom This Fall
- Off Campus Season 2: What We Know
- Sterling Point Season 2: Everything We Know So Far
- The Best Beach Towns for One Last Late Summer Getaway
- Taylor Swift Debuts a Major Hair Change While Out in London
- The Only Jewelry Trends You Need to Finish Your Outfits This Fall
- I’m a Plastic Surgeon. These Are the Cosmetic Treatments I’d Never Do.
- How the Seychelles Became the Ultimate Luxury Escape
- Summer’s Bandana Print Trend Isn’t Going Anywhere for Fall
Where it sits in Style & Beauty
- #38 The Cut66
- #39 WWD (Women's Wear Daily)65
- #40 Elle63
- #41 Vogue62
- #42 GQ58.5