What we measured
We loaded bbc.co.uk in a real browser, accepted the cookie banner, and scored what came back. Every number below is on a 0–10 scale where 10 is best.
- Ad restraint
- 5
- Design
- 8
- Reach
- 8
- Editorial
- 8
- Signal-to-noise
- 7
- Access
- 10
- Cadence
- 10
- Independence
- 6
Ad entities counted on the homepage after accepting the cookie banner
Clutter, hierarchy, typography and whitespace, scored from our screenshot
Tranco rank for the registrable domain, capped where the feed is a section
Curated judgement of the writing, not a measurement
How much of the feed is the thing you subscribed for
How much is readable without a paywall or a login
Whether it publishes often enough to be worth a slot
Ownership, and how much it constrains what gets covered
What it looks like
Our screenshot of bbc.co.uk, taken with the cookie banner cleared.
Where it sits in Sports
- #4 LA Times Sports79.5
- #5 MLB Trade Rumors79
- #6 BBC Football76.5
- #7 These Football Times76.5
- #8 American Soccer Analysis75.5